Last week I talked about a new range of tools and incentive systems which lead to a more proactive healthcare system (read it here). I would like to dwell on two important aspects of this trend; holistic tracking and the reward society.
A new class of wearable devices is entering the marketplace that enables people to capture a wider range of biometric data that goes beyond fitness statistics. In the past you could track your fitness data and compare it to your previous fitness sessions. This goes beyond that. By visualizing the data in your daily life, users will be prepared to make informed decisions about their lifestyle.
The reward society
A reward-based model helps people to make better lifestyle choices. By leveraging data that measures a person’s activity levels and other metrics, these services provide a general personal health ranking. This service provides social or emotional perks, like a lower insurance premium. All with the hope of cutting down on the associated healthcare costs.